Cultivating an idea into a brand.
— Where photos and design collide. Take a look at the Detoured brand and story✌️
![](https://detoured.net/wp-content/uploads/2020/12/detoured_logointro.jpg 2400w, https://detoured.net/wp-content/uploads/2020/12/detoured_logointro-300x169.jpg 300w, https://detoured.net/wp-content/uploads/2020/12/detoured_logointro-1024x576.jpg 1024w, https://detoured.net/wp-content/uploads/2020/12/detoured_logointro-768x432.jpg 768w, https://detoured.net/wp-content/uploads/2020/12/detoured_logointro-1536x864.jpg 1536w, https://detoured.net/wp-content/uploads/2020/12/detoured_logointro-2048x1152.jpg 2048w)
The goal
To create brand-like experiences to transport you to unique locations around the world offering a stunning look through the eyes of a wanderlust designer. Everything you see here is a manifestation of that. From web design, photography, editing, branding and everything in between, Detoured is a passion project designed from a curiosity to see and explore more.
![](https://detoured.net/wp-content/uploads/2020/12/brandintro.jpg 2400w, https://detoured.net/wp-content/uploads/2020/12/brandintro-300x169.jpg 300w, https://detoured.net/wp-content/uploads/2020/12/brandintro-1024x576.jpg 1024w, https://detoured.net/wp-content/uploads/2020/12/brandintro-768x432.jpg 768w, https://detoured.net/wp-content/uploads/2020/12/brandintro-1536x864.jpg 1536w, https://detoured.net/wp-content/uploads/2020/12/brandintro-2048x1152.jpg 2048w)
![](https://detoured.net/wp-content/uploads/2020/12/detournewcolor-scaled.jpg 2560w, https://detoured.net/wp-content/uploads/2020/12/detournewcolor-300x150.jpg 300w, https://detoured.net/wp-content/uploads/2020/12/detournewcolor-1024x512.jpg 1024w, https://detoured.net/wp-content/uploads/2020/12/detournewcolor-768x384.jpg 768w, https://detoured.net/wp-content/uploads/2020/12/detournewcolor-1536x768.jpg 1536w, https://detoured.net/wp-content/uploads/2020/12/detournewcolor-2048x1024.jpg 2048w)
The logo, explained.
![](https://detoured.net/wp-content/uploads/2020/12/detoured_fonts.jpg 1600w, https://detoured.net/wp-content/uploads/2020/12/detoured_fonts-300x169.jpg 300w, https://detoured.net/wp-content/uploads/2020/12/detoured_fonts-1024x576.jpg 1024w, https://detoured.net/wp-content/uploads/2020/12/detoured_fonts-768x432.jpg 768w, https://detoured.net/wp-content/uploads/2020/12/detoured_fonts-1536x864.jpg 1536w)
![](https://detoured.net/wp-content/uploads/2021/08/logoidea-1024x1024.jpg 1024w, https://detoured.net/wp-content/uploads/2021/08/logoidea-300x300.jpg 300w, https://detoured.net/wp-content/uploads/2021/08/logoidea-150x150.jpg 150w, https://detoured.net/wp-content/uploads/2021/08/logoidea-768x768.jpg 768w, https://detoured.net/wp-content/uploads/2021/08/logoidea.jpg 1350w)
![](https://detoured.net/wp-content/uploads/2021/08/logocolor.gif)
![](https://detoured.net/wp-content/uploads/2021/08/logocropsq-1024x1024.jpg 1024w, https://detoured.net/wp-content/uploads/2021/08/logocropsq-300x300.jpg 300w, https://detoured.net/wp-content/uploads/2021/08/logocropsq-150x150.jpg 150w, https://detoured.net/wp-content/uploads/2021/08/logocropsq-768x768.jpg 768w, https://detoured.net/wp-content/uploads/2021/08/logocropsq.jpg 1350w)
![](https://detoured.net/wp-content/uploads/2020/12/d_logoexplained.jpg 2400w, https://detoured.net/wp-content/uploads/2020/12/d_logoexplained-300x169.jpg 300w, https://detoured.net/wp-content/uploads/2020/12/d_logoexplained-1024x576.jpg 1024w, https://detoured.net/wp-content/uploads/2020/12/d_logoexplained-768x432.jpg 768w, https://detoured.net/wp-content/uploads/2020/12/d_logoexplained-1536x864.jpg 1536w, https://detoured.net/wp-content/uploads/2020/12/d_logoexplained-2048x1152.jpg 2048w)
An idea, materialized
![](https://detoured.net/wp-content/uploads/2020/12/IMG_8349-scaled.jpg 2560w, https://detoured.net/wp-content/uploads/2020/12/IMG_8349-300x190.jpg 300w, https://detoured.net/wp-content/uploads/2020/12/IMG_8349-1024x647.jpg 1024w, https://detoured.net/wp-content/uploads/2020/12/IMG_8349-768x486.jpg 768w, https://detoured.net/wp-content/uploads/2020/12/IMG_8349-1536x971.jpg 1536w, https://detoured.net/wp-content/uploads/2020/12/IMG_8349-2048x1295.jpg 2048w)
![](https://detoured.net/wp-content/uploads/2020/12/colors_log02.png 2000w, https://detoured.net/wp-content/uploads/2020/12/colors_log02-300x75.png 300w, https://detoured.net/wp-content/uploads/2020/12/colors_log02-1024x256.png 1024w, https://detoured.net/wp-content/uploads/2020/12/colors_log02-768x192.png 768w, https://detoured.net/wp-content/uploads/2020/12/colors_log02-1536x384.png 1536w)
A brand built to shift your perspective on exploration through the eyes of a designer
![VKoDDM27R+2gtIjzfnc8Aw_thumb_41e9](https://detoured.net/wp-content/uploads/2021/04/VKoDDM27R2gtIjzfnc8Aw_thumb_41e9-1-640x875.jpg)
![IMG_2900](https://detoured.net/wp-content/uploads/2021/04/IMG_2900-1-640x875.jpg)
![IMG_2924](https://detoured.net/wp-content/uploads/2021/04/IMG_2924-640x875.jpg)
![](https://detoured.net/wp-content/uploads/2021/04/DSC01374-copy-1-scaled.jpg 2560w, https://detoured.net/wp-content/uploads/2021/04/DSC01374-copy-1-300x211.jpg 300w, https://detoured.net/wp-content/uploads/2021/04/DSC01374-copy-1-1024x722.jpg 1024w, https://detoured.net/wp-content/uploads/2021/04/DSC01374-copy-1-768x541.jpg 768w, https://detoured.net/wp-content/uploads/2021/04/DSC01374-copy-1-1536x1083.jpg 1536w, https://detoured.net/wp-content/uploads/2021/04/DSC01374-copy-1-2048x1443.jpg 2048w)
The Detøured Rig. Jeep life till the next life ?
![beer2](https://detoured.net/wp-content/uploads/2021/04/beer2-384x512.jpg)
![beer5](https://detoured.net/wp-content/uploads/2021/04/beer5-384x512.jpg)
![beer4](https://detoured.net/wp-content/uploads/2021/04/beer4-384x512.jpg)
![beer1](https://detoured.net/wp-content/uploads/2021/04/beer1-384x512.jpg)
![beer3](https://detoured.net/wp-content/uploads/2021/04/beer3-384x512.jpg)
Best of the camping brews ?
“Life’s either a daring adventure or nothing at all”
![](https://detoured.net/wp-content/uploads/2021/06/collage4sitev3.gif)
I’ve been super lucky to get the chance to travel to some amazing places.. and it’s just the beginning!
![](https://detoured.net/wp-content/uploads/2020/08/tp5.png 1600w, https://detoured.net/wp-content/uploads/2020/08/tp5-300x189.png 300w, https://detoured.net/wp-content/uploads/2020/08/tp5-1024x646.png 1024w, https://detoured.net/wp-content/uploads/2020/08/tp5-768x484.png 768w, https://detoured.net/wp-content/uploads/2020/08/tp5-1536x969.png 1536w)
A solo venture. Brand, website, photos & design all done in-house. ?
![](https://detoured.net/wp-content/uploads/2021/07/DSC_0242-1-scaled.jpg 2560w, https://detoured.net/wp-content/uploads/2021/07/DSC_0242-1-300x199.jpg 300w, https://detoured.net/wp-content/uploads/2021/07/DSC_0242-1-1024x681.jpg 1024w, https://detoured.net/wp-content/uploads/2021/07/DSC_0242-1-768x511.jpg 768w, https://detoured.net/wp-content/uploads/2021/07/DSC_0242-1-1536x1021.jpg 1536w, https://detoured.net/wp-content/uploads/2021/07/DSC_0242-1-2048x1362.jpg 2048w)